Marrakech, Morocco, August 2015. Photograph by John Pawson, from Spectrum

John Pawson got to Pantone's Colour of 2019 in 2017!

The architect and photographer included glimpses of hot new colour Living Coral in his book, Spectrum

Pantone has picked its colour of the year for 2019. The colour consultants have gone for PANTONE 16-1546, also known as Living Coral, which, the company says, is “an animating and life-affirming coral hue with a golden undertone that energizes and enlivens with a softer edge.” Why this colour? Well, Pantone says it is in part because Living Coral is a naturally occurring hue that also works well online too.

 

Pantone's 2019 Colour of the Year, Living Coral
Pantone's 2019 Colour of the Year, Living Coral

 

Chastleton, Oxfordshire, UK February 2016
Chastleton, Oxfordshire, UK February 2016

“In reaction to the onslaught of digital technology and social media increasingly embedding into daily life, we are seeking authentic and immersive experiences that enable connection and intimacy,” the company explained. “Sociable and spirited, the engaging nature of PANTONE 16-1546 Living Coral welcomes and encourages light-hearted activity.”

 

Marrakech, Morocco August 2015
Marrakech, Morocco August 2015

Of course, scuba divers and social-media mavens aren’t the only ones to find a place for Living Coral in their environment. The acclaimed British architect John Pawson has discovered it in all manner of places. Pawson uses his camera as a kind of sketchbook, capturing architectural features, striking landscapes, as well as other, less obvious sources of aesthetic beauty. 


Bariloche, Argentina February 2017
Bariloche, Argentina February 2017

Take this image of a Miami apartment building lit by a low, Atlantic sun. There certainly appears to a bit of Live Coral in the building's pink-ish glow.

 

Bariloche, Argentina February 2017
Bariloche, Argentina February 2017

Or consider this shot, taken in Marrakech (top) back in 2015; isn’t that a patch of Living Coral on the back wall? Or these images, taken in Bariloche, a mountain resort in Argentina? Can you pick out a little Living Coral in the sunset, or beside those wineglass-shaped shadows?

 

Spectrum by John Pawson
Spectrum by John Pawson

To see more of John’s shots, arranged into colour order, from the palest whites to the darkest blacks buy a copy of his photobook, Spectrum, here.