The Phaidon Archive of Graphic Design


500 iconic designs in a box


Phaidon Editors


Editions:

Price: USD$95.00


ABOUT THE ARCHIVE

The Phaidon Archive of Graphic Design features 500 graphic designs including newspapers, magazines, posters, advertisements, typefaces, logos, corporate design, record covers and moving graphics from around the world, which have set a benchmark for excellence and innovation.

The dividers that come with this 'book in a box' allow you to define how you want to organise, whether it is chronologically, alphabetically, by designer or by subject.

Compiled and researched by experts, and illustrated with up to six images per entry, including rarely seen historical and contextual material, The Phaidon Archive of Graphic Design is the ultimate reference guide for the design professional and enthusiast alike. Designed with exceptional production details and rich with information, this book also becomes an object that appeals to the creativity and imagination of the reader.

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SPECIFICATIONS
Special format
315 x 250 mm (12 3/8 x 9 7/8 in)
1000 pp
3000 colour illustrations, 300 black and white illustrations
9780714848679 | 0714848670

IN THE PRESS

'Tap into the fetish of the letterset with The Phaidon Archive of Graphic Design a typographic box of delights' Vogue

'The sweep of the selection is exciting and impressive and it does feel like the biggest decision – to print each of the entries as a single page, instead of binding them in book form or formatting them for screen – went the right way.' Creative Review

'wonderful... When Alexey Brodovitch, the great art director of Harper's Bazaar magazine, tutored students at his self-styled "design laboratory" in the 1930s, his most famous instruction was, "Astonish me!" In many ways, The Phaidon Archive of Graphic Design is a history of visual astonishment.' The Observer

'A graphic designer's wet dream. In a box.' Acclaim Mag

'you can be pretty sure that this huge archive of graphic design will be a well-executed, instructive book' design-daily

'It may weigh more than your free weights and pack more pieces than a Lego set, but The Phaidon Archive of Graphic Design is packed with enough iconic imagery to put any contemporary museum to shame.' lifestylemirror

'The Phaidon Archive of Graphic Design is a book in a box, an archive of loose leaf pages, that will tell the history of visual communication – it promises to be a fascinating resource for design professional and amateur enthusiasts both.' HereElsewhere

'Sure to be a hit for any typeface-loving design guru, the “book in a box” is an accumulation from the editors of loose leaf pages that catalogs 500 graphic designs that span various mediums including newspapers, magazines, ads, logos, corporate designs, CD artwork, motion graphics as well as typefaces. Rich in information, rare historic data and even better visuals, The Phaidon Archive of Graphic Design is intended to sate both design enthusiasts as well as design professionals.' HypeBeast

'If you are anything like us, creative blocks are best dissolved by flipping through examples of great work, and in that regard, this box could serve as a gigantic magic pill. Newspapers, magazines, adverts, typefaces, logos, and album the world-over are represented.' Selectism

HOW THE PHAIDON ARCHIVE OF GRAPHIC DESIGN WAS CREATED

archive
Phaidon Editorial Director Emilia Terragni describes how the book-in-a-box, cataloguing the visual history of graphic design came into being

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