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Collecting Art for Love, Money and More

An insider’s guide to collecting art for both the novice and experienced buyer

Ethan Wagner and Thea Westreich Wagner


Price: USD$35.00 USD$10.00

  • An insider’s guide to collecting art for both the novice and experienced buyer
  • Advice and tips on how to build and maintain a distinctive collection, from discovering new talent and accessing the best work to getting the highest returns on investment
  • Reveals the anticipation, insider knowledge and commodity conditions of the art marketplace, the motivations and secrets of successful collectors as well as an historical overview of collectors and their collections
  • Accessible and easy to read, topics include buying opportunities, identifying what you like, budget and where to buy art

Arranged into ten topics that are approached through a key question and answer format, art advisors Thea Westreich Wagner and Ethan Wagner offer an accessible yet unrivalled insider’s view into the often opaque world of collecting art, drawing from their extensive experience in working with collectors and institutions of contemporary art.

Collecting Art for Love, Money and More looks at why collecting art is a completely unique experience that offers emotional, intellectual and social rewards. The authors argue that the motivations for acquiring a work of art and building a collection, unlike buying anything else, may be any combination of investment potential, aesthetics, love of art, challenge, intellectual exploration, social status, adrenaline rush, ego-building or public attention.

The chapter-opening questions are informal and direct: questions we would all like to ask about collecting contemporary art but are afraid to ask. The authors are informative yet chatty and provide specific examples from their experience. Each question is illustrated with a series of photos/extended captions: these expand on the text and offer advice, personal insights and behind-the-scenes access to the various facets of the commercial art world, including exhibitions, art storage, biennials, art fairs, collectors, and interpretations of individual works of art.

As both influential participants in and observers of this world, the authors also bring the historical and social context of the dynamic complexities of the art world today to their narrative. Why people collect art, what rewards it might offer, how one goes about it, what the relationship is between the commercial and the public art world is, and who can take part in it are amongst the vital questions they address.


Format: Hardback
Size: 245 x 172 mm (9 5/8 x 6 3/4 in)
Pages: 192 pp
Illustrations: 65 illustrations
ISBN: 9780714849775
  New York-based art advisers Thea Westreich Wagner and Ethan Wagner have made a career out of cutting through the hype... They've penned a comprehensive new book that looks at every facet of collecting from the adrenaline rush of discovery to the challenges of figuring out [what] will still be valuable in 2025.
- The Wall Street Journal

Comprehensive... Rich with anecdotes... A more diverting read than might be expected of a vade mecum to the art market... Written in a conversational tone that suggests the authors are experienced in putting others at their ease... The authors are to be applauded for their efforts to demystify the process... Reassuring to any readers making their first steps towards buying art.
- The Art Newspaper, Frieze New York, Daily Edition

Ethan Wagner’s art interests go back more than two decades; he has collected art, published artists’ books, and been involved with the San Francisco Museum of Modern Art and other art organizations. He now manages Art Advisory’s business and financial practices and external communications, canvasses the international art market on behalf of clients.

Thea Westreich Wagner worked for numerous years as a volunteer in the visual and performing arts. She founded Thea Westreich Art Advisory Services in 1982, and has advised private collectors throughout the United States and Europe. She has built a library of 13,000 volumes that underlies her firm’s dedication to research and analysis. She also publishes artists’ books.


Contents and Sections:


The thrills of collecting art
Personal taste and knowledge
The craze for collecting contemporary art
Collecting on a budget
Art and money/Money and art
The vicissitudes of the art market
The relevance of critical writing
Public exhibitions and curatorial practice
Navigating the art market
Building a great collection

Further reading


Art as Therapy
Biennials and Beyond
Defining Contemporary Art
Not Afraid
Art in Time

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