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Management of Art Galleries


The latest edition of the bestselling guide to running a successful gallery, told from the expert perspective of art-world insiders


Magnus Resch


Editions:

Price: USD$29.95

The latest edition of the bestselling guide to running a successful gallery, told from the expert perspective of art-world insiders

What makes an art gallery successful? How do galleries ensure their marketing is right? How should galleries best approach new markets and customers, while still serving their loyal clientele? Based on the results of an anonymous survey sent to more than 8,000 galleries in the US, UK, and Germany, Magnus Resch's insightful examination of the business of selling art, newly updated and revised, is a compelling read, with an approach that is both aspirational and practical.



SPECIFICATIONS:

Format: Paperback
Size: 146 x 210 mm (5 3/4 x 8 1/4 in)
Pages: 152 pp
Illustrations: 48 illustrations
ISBN: 9780714877754

Magnus Resch lectures on cultural entrepreneurship at Europe's leading business school: the University of St Gallen, Switzerland. Resch studied economics at Harvard University and at the London School of Economics (LSE). Resch is the author of the previous two editions of Management of Art Galleries and the co-author of 100 Secrets of the Art World.

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ABOUT PHAIDON

Phaidon is the premier global publisher of the creative arts with over 1,500 titles in print. We work with the world's most influential artists, chefs, writers and thinkers to produce innovative books on art, photography, design, architecture, fashion, food and travel, and illustrated books for children. Phaidon is headquartered in London and New York City.
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