. Get 25% off your first order when you join the Phaidon community .


Yesterday the World Changed, Now it's Your Turn

An essential guide to the digital media revolution.

Mike Walsh


Price: USD$29.95

This edition is temporarily out of stock



  • The way we read, watch and listen has undergone a revolution in the past decade. Futuretainment is an indispensable guide to taking advantage of these massive changes
  • An inspirational handbook for the digital future of broadcasting, gaming, branding, advertising and publishing
  • Reveals how you find the best opportunities as soon as you realize that everything you thought you knew was wrong
  • Clarifies how developments such as algorithms, mobile devices and social networks are already shaping every aspect of our lives
  • Explains the transformations in consumer behaviour that are inspiring new technologies and changing media forever


About the author(s)
Mike Walsh is an experienced media commentator and trend analyst, specialising in the advance of new technology and changes in consumer behaviour. Constantly travelling the world for the best ideas, consumer innovations and disruptive technologies, he has previously held a number of senior strategic posts at major media corporations in both Australia and Asia.


The Art Museum
20th-Century World Architecture
The Phaidon Archive of Graphic Design
René Redzepi: A Work in Progress
Wild Art
Carlo Scarpa
The Chinese Art Book
The Design Book
Art Cities of the Future

. . Phi . . . .
when you join the Phaidon community
. Be the first to learn about exclusive downloads, the latest stories and members-only discounts - starting today!

Enter your email below, sign up and check your email inbox for your first special offer.
. .