False Flat

Why Dutch Design Is so Good

An extensive and timely survey of innovative contemporary design in the Netherlands.

Aaron Betsky with Adam Eeuwens


Price: USD$39.95



  • A timely overview of innovative contemporary design in the Netherlands, an international hotbed of design creativity
  • 1,000 images offer a visual sourcebook of Dutch design in all forms: architecture, urban planning, industrial design and graphic design
  • Features work by acclaimed designers Rem Koolhaas, MVRDV, Ben van Berkel & Caroline Bos, Marcel Wanders, Petra Blaisse and Jop van Bennekom, among others
  • A collaboration with renowned Dutch graphic designer Irma Boom


About the author(s)

Aaron Betsky is director of the Netherlands Architecture Institute (NAI) in Rotterdam. From 1995 to 2001 he was Curator of Architecture, Design, and Digital Projects at the San Francisco Museum of Modern Art, where he curated, among other exhibitions, "Do Normal: Recent Dutch Design" in 1998.

Adam Eeuwens is a Dutch writer living in Southern California. He is a partner in the design strategy firm, The Culture Industry, and co-curated "Do Normal" with Betsky.


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