Fashion Today
Hardback
250 x 290 mm, 9 7/8 x 11 3/8 in
512 pp
405 colour illustrations
200 black and white illustrations
ISBN 9780714838977
0714838977

Fashion Today

A kaleidoscopic, colourful and provocative survey of the fashion world.
Colin McDowell

  • A kaleidoscopic, colourful and provocative survey of the fashion world from the introduction of Dior's New Look in 1947 to the present day
  • Ranges from haute couture to street-style, from the one-off to the mass market
  • Shows how fashion has reflected and influenced 20th-century attitudes, from the sexual revolution in the 1960s to the consumerism of the 1980s and 1990s
  • McDowell places current fashion in the context of previous fashion movements

More about this title

Fashion Today is a kaleidoscopic, colorful and provocative survey of the fashion world - from the introduction of Dior's New Look in 1947 to the present day. The book is a thematic overview of fashion in its widest sense imaginable: ranging from haute couture to street-style, from the one-off to the mass market, to the pret-a-porter. It illustrates, with elegance and flair, just how vital and everlasting a part fashion has played in reflecting and influencing twentieth-century attitudes: from the sexual revolution and rise of popular culture in the 1960s to the consumerism of the 1980s and 1990s.

Fashion Today places current fashion not only in the contexts of youth, sexuality, fetishism, exoticism and historicism, but also in the contexts of previous fashion movements: it demonstrates dynamically that fashion reflects not only its surroundings and its subjects but ultimately itself.

Aesthetically and intellectually stimulating, this volume is a must-have for anyone who has even the vaguest interest in any aspect of the fashion world today. Its breadth of scope and depth of insight are unprecedented.

About the author
Colin McDowell is a fashion historian and Senior Fashion Writer for the Sunday Times. He is the author of many books on the subject, including Literary Companion to Fashion (1995) and Galliano (1997).
Press quotes
'McDowell deconstructs fashion with insight, humour, verve ... One of the best books on the subject in recent years.' (Chicago Tribune)

'The new fashion bible.' (Time Out)

'A mighty book … crammed full of images that have defined fashion since the Second World War. … As a photographer many of the image are inspiring and thought provoking, standing as works of art in their own right The narrative deconstructs the fashion world in a humorous and often entreating way.' (Accent)
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